In celebration of Snow White and the Huntsman to Blu-ray and DVD on Sept. 11, there will be several fun opportunities to get involved for gaming aficionados and fans
of the film!
“Snow White & the Huntsman” Magic Mirror Takeovers
Approximately 165 bars and restaurants in seven cities will
transform their restroom mirrors to offer personal photo opportunities
for patrons to emulate either Queen Ravenna or The Huntsman via specially designed window clings of the characters. Just
position yourself within the image and snap a photo to upload to
Facebook, Twitter or Instagram and share with friends and fans. Look
for the “Queens” or “Huntsman” restroom door signs at locations in
Atlanta, Boston, Philly, Chicago, NYC, Los Angeles and San Fran from
Sept 5 – 12.
Free ‘Queen Ravenna Red’ Nail Changes at Participating Nail Salons
Twenty participating nail salons around the country will offer FREE
“Queen Ravenna Red” polish changes and a keepsake mirrored key chain to
the first 50 patrons to make an appointment from Sept 4 – 14 at
locations in Detroit, Dallas, Salt Lake City, Atlanta, Orange County,
Chicago, Tampa, Cleveland, St. Louis, Boston, Minneapolis, Denver,
Houston, San Diego, Phoenix, Los Angeles, New York, San Fran,
Washington, Philly. Look for the special flyers distributed at malls and
bring your friends, post your new look and enjoy watching sneak peek
clips from the upcoming “Snow White & the Huntsman” Blu-ray/DVD.
Kelly’s Coffee & Fudge Shops Celebrate
Thirteen participating Kelly’s Coffee & Fudge shops in the SoCal
area will feature specially-created ‘Snow White & the Huntsman’
candied apples along with complimentary promotional items from Sept 7
through October 7. And don’t forget, an exclusive game code to play the
online game “Conquer the Kingdom” is contained on signature coffee cup
sleeves while supplies last. Look
for store posters and tags for more information about the game and a
chance to win daily prizes and qualify to win a grand prize free trip to
Ireland.
Conquer the Kingdom Game
Launched online Aug. 29 the Conquer the Kingdom game allows fans to uncover “spell codes” by participating in various Snow White & the Huntsman activities,
both online and offline. Fans submit their “spell codes” to the Mirror
(for a chance to win prizes throughout the promotion, accumulating
multiple entries for the chance to win the Grand Prize.
The Conquer the Kingdom website is the main hub for activation. It will feature four challenges, each with a unique environment based on locations in the film. By
playing the various challenges, consumers earn “spell codes” to submit
to the Mirror. The website will also feature videos to watch to as an
incentive to earn additional “spell codes”.
Collector’s Bags at Comic Book Stores
Over 125 comic book stores around the country are distributing over
120,000 colorful limited edition “Snow White & the Huntsman” bags
and promo items from Sept 6 – Oct 6 and offering exclusive game codes to
visitors to play “Conquer the Kingdom” for a chance to win daily prizes
and qualify for the grand prize trip to Ireland.
Gameplay Tour at Simon Malls Properties
Over fourteen Simon Malls locations are hosting Gameplay, the
interactive gaming tour that connects fans of all ages to the hottest
video games before they are officially launched and available in stores.
From Aug 7 – Oct 3, visitors can get an advance look at the upcoming
Blu-ray/DVD release of “Snow White & the Huntsman” and play the
popular online games created for the release. In
addition as an exclusive for the malls, an exclusive game code will be
given to participants to play the new online game “Conquer the Kingdom”
to win daily prizes and qualify to win a grand prize free trip to
Ireland.
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