I stumbled upon this week's Spotlight Mom on LinkedIn, and after hearing about her business and story, I couldn't wait to share it with you.What I love most about Barb's story is that she decided to start her business during her so-called "golden years" when most people are retiring or just looking to relax, now that the children are grown and on their own. Barb said, " My daughter is an adult
and on her own and my husband is retired so I do not have to balance
work with family. But I am not ready to retire. I have chosen to start
my own business rather than bemoan age discrimination in the work
place. I figure if Colonel Sanders and other seniors can start
successful businesses, there is nothing to hold me back. It hasn't been
easy, but I'm sticking to it." I love Barb's attitude, and ability to turn a hobby into a business. Like many mom entrepreneurs (with young or older children), many product ideas start as hobbies, and then transition into a business, as they continually receive positive feedback from friends and family, who wonder why you are selling your product or idea to the masses.
I am loving Barb's graphic tees and know you will, too. Make sure you check out her website after you read my interview with her. I hope through her interview and back story on her business, that if you are on the fence about starting a business or turning a hobby into a lucrative business, you find inspiration and a drive, thanks to Barb. If she can do, why can't you?
Name: Barb Lindbergh
Company: quipsquotesnpics, llc
Location: Warrenton, MO – but offer commodities online only
Website: http://www.quipsquotesnpics.com
Facebook URL: http://www.facebook.com/quipsquotesnpics
Twitter: @quipsquotesnpic
Age of Company: Started as a hobby in 2009; officially started in 2010
Favorite Inspirational Quotes: “We make a living by what we get, but we make a life by what we give”;
Favorite Books: “Start Something That Matters” by Blake Mycoskie, all of Jeffrey Gitomer’s books, and the Bible
Tell us a little bit about yourself. How many children do you have? What are their ages? Your hobbies? Etc.
I have been happily married for 30 years and have one daughter who
is an air traffic controller. I love to sing, dance, garden, and
design. I also belong to several meetups on business and most recently
was named area coordinator for the iamhappyproject.org
Briefly explain your business. How did it come about?
Initially I was doing graphic designs and posting them for
sale on spreadshirt.com as a hobby until I lost my job due to company
downsizing. I am a senior citizen and found that age discrimination is
alive and well in the business world. Rather than sit around and
collect unemployment and complain, I decided to turn my hobby into a
business. I have since expanded my market by teaming with zazzle.com as
well since they offer a much broader commodity base than just t-shirts.
I also do designs on consignment for a small fee.
What is a typical work day like?
A
typical work day starts around 8 am catching up on entries on e-mail,
facebook, twitter, and linkedin and sending responses as requested. I
also check on google analytics to see what traffic to my site has been.
Break for lunch at noon. The afternoon is spent posting ads at several
sites locally, creating and posting new designs, phone meetings with my
marketing specialist and answering any phone requests. I usually end
my work day between 5-6 pm.
What has been a struggle while starting up your
company?
Since I was now working from home, my initial struggle was having my
family respect the fact that when I was in my office I was working and
shouldn’t be interrupted. I was too available. It took a while but
they have been very supportive and wait till my breaks to attend to
family business…emergencies excepted.
Disciplining myself to keep to a regular schedule has been a more recent struggle.
Disciplining myself to keep to a regular schedule has been a more recent struggle.
What did you do in your past work life?
I have taught, been an administrative assistant in a computer
company, and an assistant manager in a retail women’s clothing store
What have been some of your major successes?
Major
successes in life in general would be my marriage and my daughter. My
business has received some recognition for some of my designs, but
nothing major yet.
What have been some of your major challenges?
Financing my business and, since I do not have a brick and mortar shop, getting found on the internet
On those impossible days, what motivates you to keep going?
I remind myself that I love what I do and I take
the time to re-read passages from my favorite books which always revive
me
What is your balancing secret in managing a business and
family?
I don’t have some of the challenges that younger women do since
my daughter is grown. However, my husband is recently retired and I do
need to make time for him. So we make sure we eat our meals together, I
quit on time so we spend evenings together. I take an hour for lunch
so we can catch up on anything that needs to be addressed. We do fun
things together on weekends.
What is next for your business?
My goal for this year is to network more and increase my contacts
in social media to receive support and to offer support in business
Do you have any advice for other
mom entrepreneurs that are starting out and struggling, or are on the fence
about starting a business?
Make sure you have the support of your family before beginning your endeavor. Be sure that you have a love and a passion for your business. Surround yourself with people who are also entrepreneurs (online if need be) Read encouraging books; attend meetups that share business ideas and information.
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